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Paradigm Shift: FIRS Prioritises Customer Service Optimization, Launches Committee and New Slogan

In a significant shift in focus, the Federal Inland Revenue Service (FIRS) has made customer service optimization a top priority, launching a new committee and unveiling a new slogan to better serve taxpayers.

Following a customer-centric approach introduced at a strategic management retreat earlier this year, FIRS is now placing taxpayers at the forefront of its operations.

Executive Chairman Zacch Adedeji, who stressed the importance of improving services to change taxpayer perceptions and build trust in the agency, announced the new slogan “Simplifying Tax, Maximising Revenue” to replace the old slogan “It Pays To Pay Your Tax”.

The winning slogan was selected from entries submitted by FIRS staff, with Mohammed Gidado from Bauchi State emerging as the winner.

The chairman praised the winning entry and the runners-up for capturing the agency’s mission and strategic direction.

To further enhance customer service, FIRS has established a Customer Service Optimization Committee to continuously improve service practices.

The committee will review current processes, identify areas for enhancement, and implement changes to streamline operations and improve service delivery.

By focusing on transparency, efficiency, and responsiveness, FIRS aims to build public trust, encourage compliance, and strengthen its credibility.

Chief of Staff Tayo Koleosho highlighted the importance of involving staff in initiatives, emphasizing the value of internal expertise.

The slogan competition, which involved 950 FIRS staff, produced three winning entries, with plaques and cash prizes awarded to the winners.

The reforms and initiatives introduced by FIRS reflect a commitment to excellence and innovation in tax administration, ensuring the agency remains a leader both nationally and internationally.

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