Tosin Eniolorunda, Group CEO of Moniepoint Inc., in partnership with ALX, has hosted a four-hour virtual entrepreneurship masterclass for 100 female business owners, aimed at strengthening financial literacy and supporting business growth.
The session, designed as a hands-on training programme, focused on equipping participants with practical tools to transition from small-scale trading to building scalable enterprises.
The masterclass was structured into three modules – The Model, The Money, and The Plan – each facilitated by subject matter experts and anchored on guided exercises.
Participants developed one-page Lean Canvas business models, worked through pricing and profit calculators to determine break-even points, and created 30-60-90 day execution roadmaps with measurable performance indicators. Each attendee also received a resource pack to support continued application of the lessons.
The programme covered key aspects of business development, including customer identification, value proposition design, and distribution channels, alongside financial management principles to improve decision-making and profitability.
During a product-focused session, Iwalola Sobowale, Director of Customer Experience and Market Research at Moniepoint, introduced participants to the company’s suite of tools spanning payments, business banking, and operations management, with particular emphasis on its Moniebook platform.
Speaking on the initiative, Eniolorunda said the programme reflects a broader commitment to advancing financial inclusion through practical knowledge.
“We’re at a point where technology can significantly accelerate business growth, but access alone isn’t enough. What matters is giving entrepreneurs the knowledge and confidence to use these tools effectively,” he said, adding that the masterclass was designed to provide insights participants could immediately apply.
Eniolorunda has consistently advocated for deeper financial inclusion for women, including at the International Financial Inclusion Conference 2024 organised by the Central Bank of Nigeria, where he emphasised that inclusion must be rooted in measurable economic activity rather than treated as a symbolic exercise.
According to him, data shows women-owned businesses often demonstrate stronger financial discipline, making them a critical segment for investment and economic growth.
ALX, the programme’s partner, is a pan-African platform focused on developing professional and technology skills among young Africans through practical training initiatives.
The masterclass aligns with United Nations Sustainable Development Goal 5 on Gender Equality, particularly efforts to enhance women’s participation in economic activities and expand access to financial services and education.
The initiative also builds on Eniolorunda’s broader interventions through the Tosin Eniolorunda Foundation, including financial literacy programmes for female STEM students at Obafemi Awolowo University.
Stakeholders say such targeted training programmes are critical to empowering women entrepreneurs and driving inclusive economic growth in Nigeria.
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